Interview with Jason Wells (part 2 of 2)

Monday, May 12, 2008.

Jason WellsLast week, in part one of a two-part series, I spoke with Jason Wells, Director of Marketing and Publicity for Harry N. Abrams Inc. about the role and career path of the publicist, the high turnover rate in the industry and the evolution of book marketing and publicity in the digital age.

On this edition of Just One More Book!!, part 2 of my conversation with Jason Wells. This time, we talk about digital marketing and publicity and the future of children’s books in the age of MySpace, Facebook, blogs and podcasts.

Interview with Jason Wells (part 1 of 2)

Monday, May 5, 2008.

Jason WellsIt takes a team — an author, illustrator, editor and publisher to name a few — to publish a children’s book. There’s still the matter of getting the word out.

On this edition of Just One More Book!!, Mark speaks with Jason Wells, Director of Marketing and Publicity for Harry N. Abrams Inc. in the first of a two-part series. In this part, Mark and Jason speak about the role and career path of the publicist, the high turnover rate in the industry and the evolution of book marketing and publicity in the digital age.

In part two of this series (due out on May 12), Mark and Jason speak about digital marketing and publicity in the age of MySpace, Facebook, blogs and podcasts.

Thanks!

Friday, October 13, 2006.

Thank you to everyone who has and continues to support the Just One More Book! podcast by including us in their own projects:

Podcasts

Blogs

Authors & Illustrators

Publishers

Libraries

Schools/Universities

Media

Other

And many thanks to you for including Just One More Book in your day!

Andrea & Mark

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